x444 Privacy
Policy — Your Data,
Your Rights

This Privacy Policy ("Policy") is issued by x444 ("x444", "we", "us", "our"), the operator of the online gaming platform accessible at x444.bid. x444 acts as the data controller in respect of the personal information of all registered Users and visitors to the x444 platform, and is responsible for determining the purposes and means by which your personal data is processed.

We recognise that the privacy and security of your personal information is of fundamental importance. Pakistani players trust x444 with real financial data, identity documents, and personal contact details. This Policy explains with complete transparency what data we hold, why we hold it, how long we keep it, who we may share it with, and what rights you have at every stage of that process.

This Policy should be read alongside x444's Terms & Conditions and Responsible Gaming Policy, both of which are incorporated by reference and together with this Policy form the complete framework governing your use of x444.

x444 collects personal data that falls into the following categories. We collect only the minimum data reasonably necessary for the purposes described in Section 4 of this Policy.

• Full legal name as it appears on your CNIC (Computerised National Identity Card) or passport.
• Date of birth — required to verify that you meet the 21+ age requirement applicable to all x444 accounts.
• Pakistani mobile number used for account registration, OTP delivery, two-factor authentication, and support communications.
• Email address where provided at registration or added to your account for communication preferences.
• Residential address in Pakistan, required for Know Your Customer (KYC) verification and anti-money laundering compliance.
• Identity documentation including copies of CNIC, passport, or other government-issued identification documents submitted during KYC verification.

• Payment method identifiers — JazzCash mobile numbers, EasyPaisa account numbers, HBL/UBL/Meezan Bank account details used for deposits and withdrawals, stored in tokenised form where applicable.
• Transaction records — complete history of all deposits, withdrawals, and balance adjustments processed through your x444 account, maintained for a minimum of five (5) years as required by anti-money laundering regulations.
• PKR balance information — current and historical account balance figures.
• Bonus and promotional transaction history — records of all bonus credits, free spins, and wagering activity related to promotional offers.

• Bet and wagering history — complete records of all bets placed, games played, wagers settled, and associated stakes and returns on the x444 platform.
• Session data — login timestamps, session durations, game types accessed, and session termination records.
• Responsible gaming data — deposit limit settings, loss threshold configurations, self-exclusion elections, cooling-off period activations, and any responsible gaming tool interactions on your x444 account.
• Customer support interaction records — transcripts and records of live chat, email, and other support communications related to your x444 account.

• IP address at the time of each login and significant account action.
• Device identifiers — browser type and version, operating system, device model, and screen resolution.
• Geolocation data at the country and city level, derived from IP address, used for access control and fraud detection.
• Cookie and tracking data as further described in Section 9 of this Policy.

x444 collects your personal data through the following methods and interactions:

• Direct Registration: Information you provide when creating your x444 account, completing the registration form, and setting up your account profile.
• KYC Submission: Identity documents and verification data you submit when completing the Know Your Customer process required before withdrawal processing.
• Platform Interaction: Data generated automatically by your activity on x444, including bets placed, games accessed, deposits and withdrawals initiated, and support contacts raised.
• Payment Processing: Financial data received from JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, Raast, and 1LINK when processing your deposit and withdrawal transactions.
• Technical Collection: Device and connection data collected automatically by x444's servers when you access the platform, including IP address, browser information, and session identifiers.
• Cookies and Tracking Technologies: Behavioural and preference data collected through cookies and similar technologies as described in Section 9.
• Third-Party Verification Providers: Identity verification data received from third-party KYC service providers where x444 has engaged such providers to assist with document authentication and fraud prevention.

x444 processes your personal data for the following specific purposes. We do not use your data for any purpose incompatible with those listed below.

x444 processes personal data under one or more of the following recognised legal bases:

• Contractual Necessity: Processing required to fulfil x444's obligations under the Terms & Conditions agreement you enter into upon registration — including account management, payment processing, and gaming service delivery.
• Legal Obligation: Processing required to comply with x444's legal and regulatory obligations, including KYC verification, anti-money laundering transaction monitoring, gaming licence conditions, and responses to lawful authority requests.
• Legitimate Interests: Processing carried out for x444's legitimate business interests where those interests are not overridden by your rights — including fraud prevention, platform security, responsible gaming monitoring, and anonymised analytics for product improvement.
• Consent: Processing for optional purposes — primarily marketing communications — where you have provided explicit, freely given, informed consent. Consent may be withdrawn at any time without affecting the lawfulness of prior processing.

x444 does not sell, rent, or trade your personal data to any third party for their independent commercial purposes. We may share your data with the categories of third parties listed below, strictly for the purposes described, and only to the minimum extent necessary.

• Payment Service Providers: JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, Raast network operators, and 1LINK — to process your deposit and withdrawal transactions. These providers receive only the data necessary to process the specific transaction.
• KYC & Identity Verification Providers: Third-party identity verification specialists engaged by x444 to authenticate identity documents, conduct age verification, and perform anti-money laundering screening. These providers operate under strict data processing agreements with x444.
• Game Content Providers: Licensed game studios and live casino operators — including Evolution Gaming, Pragmatic Play, and similar providers — may receive session identifiers and stake/return data to the extent necessary to deliver their games within the x444 platform. No personally identifiable contact data is shared with game providers.
• Fraud Detection & Security Partners: Specialist third-party fraud detection services that help x444 identify and prevent fraudulent account activity, bonus abuse, and money laundering.
• Regulatory Authorities: x444's international gaming licence authority and any other competent regulatory body that is legally entitled to receive player data in the performance of its supervisory functions.
• Law Enforcement & Legal Authorities: Where x444 is required by a valid legal order, court order, or mandatory legal process to disclose personal data to law enforcement or judicial authorities, x444 will comply with that obligation.
• Professional Advisors: x444's legal, audit, and compliance advisors who may access limited personal data in the course of providing professional services, subject to professional confidentiality obligations.
• Business Successors: In the event of a merger, acquisition, or sale of substantially all of x444's assets, your personal data may be transferred to the acquiring entity, subject to equivalent privacy protections being maintained. You will be notified of any such transfer.

x444 operates in an international environment, and some personal data processing and storage occurs on servers located outside Pakistan. Where your personal data is transferred to countries that may not have data protection laws equivalent to the standards described in this Policy, x444 implements appropriate safeguards to ensure your data remains protected to an equivalent standard.

Safeguards applied to international data transfers by x444 include contractual data processing agreements with all international data processors that impose data protection standards consistent with those applied within the x444 platform, access controls limiting international data access to authorised processing purposes only, and data minimisation practices ensuring that only the minimum data required for each international processing purpose is transferred.

x444 retains your personal data for no longer than is necessary for the purposes for which it was collected, subject to our legal and regulatory retention obligations. The following retention schedules apply:

Upon expiry of the applicable retention period, x444 will securely delete or irreversibly anonymise your personal data. In certain cases — where data is subject to an active legal dispute, investigation, or regulatory inquiry — retention may be extended beyond standard periods until the matter is fully resolved.

x444 uses cookies and similar tracking technologies to operate the platform effectively, maintain secure sessions, remember your preferences, and analyse platform usage patterns. A "cookie" is a small text file placed on your device by your browser when you access x444.

You may manage cookie preferences through your browser settings. Most modern browsers allow you to refuse all cookies, accept only certain categories, or delete existing cookies. However, disabling Essential cookies will impair your ability to use x444 — you will not be able to maintain a logged-in session or access core platform features. Blocking Analytics or Functional cookies will not prevent you from using x444 but may result in a reduced or personalised experience.

x444 does not currently use third-party advertising cookies or cross-site tracking cookies that build profiles for advertising networks outside the x444 platform.

x444 implements a comprehensive, multi-layered security framework to protect your personal data against unauthorised access, disclosure, alteration, loss, or destruction. The following technical and organisational measures are in place:

• 256-Bit SSL/TLS Encryption: All data transmitted between your device and x444's servers is encrypted using 256-bit SSL/TLS protocols — the same standard used by international financial institutions. This applies to every page of the x444 platform, not just payment pages.
• Password Hashing (bcrypt): Your x444 account password is never stored in plain text. Passwords are processed through bcrypt hashing with per-account salting, making your credentials practically impossible to recover even in the event of a system compromise.
• Two-Factor Authentication (2FA): x444 supports and strongly recommends 2FA via one-time SMS codes to your registered Pakistani mobile number. With 2FA enabled, your x444 account is protected even if your password is compromised independently.
• Access Controls: x444 staff access to player data is governed by strict role-based access controls. No employee has unnecessary access to personal data beyond what is required for their specific function. All data access by x444 personnel is logged and auditable.
• Anomalous Login Detection: x444's security systems monitor login patterns and flag access attempts from unrecognised devices or unusual geographic locations. Suspected unauthorised access triggers immediate account alerts and optional session termination.
• Regular Security Audits: x444's platform infrastructure, data storage systems, and access controls are subject to regular independent security assessments and penetration testing.
• Data Breach Response: x444 maintains a documented incident response plan. In the event of a personal data breach that poses a material risk to affected Users, x444 will notify impacted players without undue delay and take immediate remedial action.

As an x444 player, you hold the following privacy rights in respect of the personal data we hold about you. x444 is committed to honouring these rights promptly and without charge in the vast majority of circumstances.

To exercise any of the above rights, contact x444 support via the live chat facility on the platform or via the support email address displayed in the Contact section of the x444 footer. x444 will respond to all valid privacy rights requests within thirty (30) calendar days. In complex cases this period may be extended by a further thirty (30) days, of which you will be notified.

Age verification is a mandatory step in the x444 registration process. Where x444 has reasonable grounds to suspect that a registered account is operated by or on behalf of an individual under the age of 21, x444 will immediately suspend the account, withhold all access to gaming services and withdrawals, conduct a verification investigation, and permanently close the account if under-age access is confirmed.

If you are a parent or guardian and you believe your child has registered an account on x444, please contact x444 support immediately via the live chat facility. x444 will treat such notifications with the highest priority and will act immediately upon receipt of credible information about under-age account access.

x444 may send you marketing communications about bonuses, new game launches, PSL betting promotions, and other x444 platform offers via SMS to your registered Pakistani mobile number or via email where you have provided an email address and have not opted out of marketing communications.

You may opt out of x444 marketing communications at any time using any of the following methods: replying STOP to any x444 SMS message; clicking the unsubscribe link in any x444 marketing email; updating your communication preferences from within your x444 account settings; or contacting x444 support directly to request removal from all marketing lists.

Opt-out requests are processed and actioned within forty-eight (48) hours. Following opt-out, you will continue to receive transactional and account-related communications from x444 — such as deposit confirmations, withdrawal notifications, and security alerts — as these are necessary communications related to your account rather than marketing.

x444 observes responsible marketing practices. Players who have activated self-exclusion on their x444 account will not receive any marketing communications for the duration of the exclusion period and for a minimum of one (1) year following the expiry of any exclusion. Players who have set deposit limits or activated responsible gaming tools on their x444 account will not be targeted with bonus or promotional communications that may conflict with those responsible gaming settings.

x444 reviews and updates this Privacy Policy periodically to reflect changes in our data processing practices, regulatory requirements, or platform features. The most current version of this Privacy Policy is always published at x444.bid/privacy-policy, with the effective date and version number clearly displayed at the top of the document.

Where changes to this Policy are material — meaning they significantly affect how we process your personal data or your privacy rights — x444 will provide advance notice to registered Users via email notification or a prominent platform announcement, giving you an opportunity to review the changes before they take effect. For non-material amendments, the updated Policy takes effect immediately upon publication.

For any questions, requests, or concerns about this Privacy Policy or about how x444 processes your personal data, you may contact x444 through the following channels. x444 is committed to responding to all privacy-related enquiries promptly, courteously, and in the language (Urdu or English) that you prefer.

• Live Chat Support: Available directly on the x444 platform, 24 hours a day, 7 days a week, in both Urdu and English. Live chat provides the fastest response for account-specific privacy queries such as data access requests and marketing opt-outs.
• Email Support: For formal written privacy requests — including subject access requests, rectification requests, and erasure requests — please contact the x444 support team at the email address displayed in the Contact section of the x444 platform. Include "Privacy Request" in the subject line and your registered Pakistani mobile number for account identification. x444 will acknowledge receipt within two (2) business days.
• In-Platform Account Settings: Many privacy preferences — including marketing opt-out, responsible gaming limits, and session management — can be managed directly from your x444 account settings without the need to contact support.

This Privacy Policy was last reviewed and updated on 1 January 2026. x444 thanks every Pakistani player for taking the time to understand how their data is used and protected on our platform.